Bali Hair Boutique

Small Business
SERVICES: WEBSITE, SEO, CONTENT MARKETING, STRATEGY, MAINTENANCE & SECURITY

Overview

Bali Hair Boutique provides high end hair extensions and wigs for women who like to work hard and play hard. With a variety of styles to choose from, their products are made from 100% virgin human hair. The company was founded by a licensed cosmetologist and esthetician with a passion for beauty, who wanted to bring better customer service and higher quality products to the industry.

Challenge

Disappointed with their former e-commerce web development company, this client came to us wanting a fresh new look for their website and improved functionality. With e-commerce businesses, you only get one shot to impress potential customers, so it was essential for this website to speak to the uniqueness of the brand and the quality of the products.

Overview

Bali Hair Boutique provides high end hair extensions and wigs for women who like to work hard and play hard. With a variety of styles to choose from, their products are made from 100% virgin human hair. The company was founded by a licensed cosmetologist and esthetician with a passion for beauty, who wanted to bring better customer service and higher quality products to the industry.

Challenge

Disappointed with their former e-commerce web development company, this client came to us wanting a fresh new look for their website and improved functionality. With e-commerce businesses, you only get one shot to impress potential customers, so it was essential for this website to speak to the uniqueness of the brand and the quality of the products.

Solution

We began by creating an engaging visual aesthetic and user-friendly flow for an easy shopping experience for Bali’s clients. A woman’s hair is extremely important to her, so shopping for the best products requires the best user experience. We created sales markers to encourage customers to purchase, as well as custom filters for products that Bali offers. The end result was an increase in sales and online visibility.